Fresh Profile: Jay Haladay’s family office seeks early tech deals

Jay Haladay may have officially retired, but he continues to direct investments and strategies of his 10Branch family office in early-stage technology, real estate and wineries.

Haladay, who started his career with IBM, founded Viewpoint Construction Software in 1990.

Viewpoint’s software helped construction contractors run their businesses and manage large projects.

The company grew revenue to $85 million in 2013 from $10 million in 2005 and became one of the largest local businesses in Portland, Oregon.

Almost a quarter-century later, Haladay sold the controlling interest in Viewpoint to PE firm Bain Capital for $230 million in 2014. (Bain sold Viewpoint to PE firm Trimble Inc for $1.2 billion this April.)

“Stuff happens pretty quickly and life becomes more fragile at my age,” Haladay told the Oregonian when he retired in 2015.

Jay Haladay, 10branch, family office, private equity, technology, real estate, winery
Photo of Jay Haladay sourced from LinkedIn

The family office 10Branch refers to Haladay, his wife, Renee, their four children, MilesScottTaryn and Gavin, and their spouses.

10Branch is committed to supporting early-stage tech in Oregon and has invested in companies that generate less than $5 million Ebitda.

It is looking for co-investment opportunities in VC and real estate.

While all four children are named in the family office, Miles, a real estate developer, is the person to contact for investment opportunities. Contact him at

10Branch backed CSQUIRE, formed by ex-Viewpoint employees, in 2016. CSQUIRE’s initial platform, Quick Support, connected business professionals to real-life software experts who answered queries within minutes.

The family office has created an ecosystem of partners to help portfolio companies with operations and growth.

10Branch’s partners include TiE OregonOregon Angel FundKidder MathewsAction from StrategyUpdata PartnersJLLSchwabeCascade AngelsDavidson Benefits PlanningSilicon Valley Bank and TA Associates.

“We are looking for companies that solve tangible market needs, in a large market and have a credible team that can grow and scale the business,” Miles’s LinkedIn account said.

Other Haladay children have been busy outside the family office as well.

Scott became a co-owner of Walla Walla Vintners in Washington State in 2017. Gavin is an associate with Equilibrium Capital, an impact investor, and Taryn last worked with GL Garrad Hassan as a wind-resource analyst.

For more details on 10Branch, see its website,

Search more than 250 profiles in the Family Office Database by clicking here.

Action Item: Contact Miles Haladay or Jay Haladay at  for more information.